Safety: Well, DUH!

When my kids were young and I said something they thought was obvious, they would say, “Well, duh!”  I think this same attitude is prevalent today when we talk about safety strategy.  Most organizational leaders and safety professionals seem to think that safety strategy is either extremely obvious or unnecessary.  When we ask about an organization’s safety strategy we get a list of either safety objectives or safety activities.  Neither of these are strategies.

Most organizations we work with are doing almost identical safety activities.  They have a safety mission and/or vision statement, safety training, meetings, stand downs, rules, procedures, posters, JSAs, and safety supervision or oversight.  Leaders try to say the right things about safety to demonstrate their commitment and safety professionals try to make a showing in the workplace to dispel the concept that they are paper pushers only.  

But few organizations have thought about safety strategically as they would think about a new-product rollout or a merger or acquisition.  Safety is not simply activities that limit risks.  Safety performance is impacted by the organizational climate, chemistry, culture, management practices and a host of other influences.  Strategy is creating a framework that guides decisions about activities and evaluates their contribution to the overall goals.  Few organizations have a safety strategy and literally all of them need one.

-Terry L. Mathis

Terry L. Mathis is the founder and CEO of ProAct Safety, an international safety and performance excellence firm. He is known for his dynamic presentations in the fields of behavioral and cultural safety, leadership, and operational performance, and is a regular speaker at ASSE, NSC, and numerous company and industry conferences. EHS Today listed Terry as a Safety Guru in ‘The 50 People Who Most Influenced EHS in 2010, 2011 and 2012-2013. He has been a frequent contributor to industry magazines for over 15 years and is the coauthor of STEPS to Safety Culture Excellence, 2013, WILEY.